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Column René Spaanderman

A PLEA FOR 
the POP-UP

columnist Stefan de Jong

AMAZON FANBOY

columnist Evelien schrijver

real privacy is more than following rules

COLUMNIST ERICA TWIGT

WITH A LITTLE HELP
OF SOCIAL MEDIA

Columnist Dirk van Eunen

WHAT'S YOUR
DISTANCE TO THE
SHOPPING FLOOR?

Columnist Stefan de Jong

TECHNOLOGY
ON THE
SHOPPING FLOOR

Columnist Evelien Schrijver

HOW “BIG”
IS THE BIG DATA
IN RETAIL?

Columnist Erica Twigt

FULLY CONnECTED
GROCERY SHOPPING;
A MATTER OF TASTE?

Columnist Mike van der Hulst

POWER TO
THE PEOPLE

Columnist Rene Spaanderman

TURN YOUR
STORE INTO
A WORKSHOP

Columnist Erica Twigt

EAT WHATEVER
THE BRAND
SERVES YOU

Columnist Stefan de Jong

smartphone
in the store

Columnist Evelien Schrijver

PRIVACY WHERE IS
THE LINE BETWEEN
SERVICE AND 
STALKING?

Columnist Rene Spaanderman

MAKE YOUR
UNBOXING
EXPERIENCE
MAGIC!

Columnist Dirk van Eunen

WHICH STORY DO
YOU TELL AND
THROUGH WHICH
CHANNELS

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