Choice assistant at Pearle

Find your favourite glasses at Pearle!

To all parents with kids: finding the perfect glasses for your son or daughter has just become a lot more fun at Pearle opticians. Together with Pearle, Kega has developed a so-called 'choice assistant’ specifically for kids – a tablet application – that helps staff and parents choose the right pair of glasses.

The application is designed to let children have a bit more fun while looking for and trying on their new spectacles. At the same time, it helps parents make the right choice together with their child. Besides the aspect of offering the best possible assistance to customers, staff also has direct access to interesting information they can use during the sales talk. In other words, they give better advice to the customer.

The primary functions of the choice assistant are:

  1. Find your favourite glasses
    Play the question game and find the glasses that suit you best
  2. Selfie time
    Take selfies wearing your favourite eyewear, compare them and choose the glasses that look great on you.

Are you curious about how the choice assistant works? Then be sure to pop into one of the following Pearle outlets:
Pearle- Osdorpplein 661 Amsterdam
Pearle - Bijlmerplein 872-A Amsterdam
Pearle - Buikslotermeerplein 127 Amsterdam
Pearle - Zuidplein 753 Rotterdam
Pearle - Dierenselaan 172 Den Haag
Pearle - Passage 62D Den Haag
Pearle - Princestraat 9 Katwijk
Pearle - Stationsstraat 10 Almere
Pearle - Haarstraat 2a Rijssen
Pearle - Waterstraat 57 Tiel

Would you like to know more about this project or do you want an application like this yourself? Contact René Spaanderman – or call +31 (0)252-750275.


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